How RSS Works For Organic SEO and Link Optimization

When you submit your press release, news or publication online to www.PRAvenue.com how does your website / company benefit?

First and foremost; this website and its syndication network is designed for journalist, reporters, bloggers and general media to easily view and read your news. Having a reporter write about you, your products, your services or story is always the objective.

The secondary benefit from posting your news online to www.PRAvenue.com is to generate traffic to your website, improve your "organic" listings in search engines such as Google, Yahoo, MSN LiveSearch and others and to drive interested (targeted) traffic, consumers and reporters to your website.

In short, you don't need to be a *SEO expert or web Guru to improve your website popularity.
*SEO (Search Engine Optimization)

Once you post your press release, news or publication to www.PRAvenue.com we syndicate your news online through several methods. The most common way we distribute your press release is through RSS. RSS means "Really Simple Syndication". While RSS is indeed pretty "simple" to do, it can be a little hard to understand "what it is and what it does".

Below is an illustration of how RSS works and of how syndicating your press release, news or story can increase your websites popularity with search engines, increase your sales or to drive reporters to your website.

Step 1.

Post your news to www.PRAvenue.com
Post your news to www.pravenue.com

Step 2.

After your press release has been approved by our editors
we post it on our website and syndicate it to websites by the categories they choose. So, you not only get featured on additional sites, but sites that have a similar interest as your own.

Your News Here

RSS to our network partner websites and many subscriber websites.

your news syndicated

Search Engines find your news on lots of websites worldwide - From RSS feeds, our network and partner websites and news outlets that pick up your news.

Step 3.

Search Engines index (find and list) your news on many websites.
Each listing is a "vote" for your website, particularly when the website has related content to your own content. Every website your news is syndicated on increases the popularity of your website and your PageRank and Website Rank, thus increasing your chances of showing up on a search when people search for content related to your subject matter.

Yahoo

Google

Step 4.

After your listing is approved on www.PRAvenue.com, you'll want to link to it from your own website.

Get this widget!

You can just link to this website or one of your categories on this site. To link directly to your article select some unique text relevant to only your news, we suggest your domain name. Enter your domain name in our search box are run the search. After you run the search, and see your news correctly, copy the address form the address bar in your browser; this is the direct link to your content on our website. Each press release also has a unique id like: http://www.pravenue.com/newsletter.asp?article=1 and http://www.pravenue.com/newsletter.asp?article=2, you make link to your news this way as well but this is not recommended as the article id may change.

Requirements and terms.

Your press release, news or publication must meet our editorial guidelines.
We do not except spam. Spam is submitting content for the sole purpose of increasing your webpage ranking on search engines. Spam has no value for us, our audience or our distribution partners. Spam is also submitting content that is the same, a good rule of thumb is to have at least 50% new content for each press release. Repeated spam offenders will have all their post removed from this website and will be banned.

Below is a feed on RSS news, to enhance the value of this page.

RSS news